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Femi Omoluabi Director - Search & Affiliate Marketing
Femi joined Zed in Jan 2007 with over seven years experience in online media predominantly client side.
One of his previous roles was Channel Manager for motor insurance at Moneysupermarket.com. His main responsibilities included channel development and maintaining partner relations. His responsibilities later progressed to maintaining service and partner relations for Insuresupermarket.com & Travelsupermarket.com working with brands such as Google, Yahoo!, Kelkoo, Norwich Union, MORE TH>N, LloydsTSB, Endsliegh, Opodo & Lastminute.com.
More recently he was the online customer acquisition manager for 6 brands within the Littlewoods Shop Direct Group. His responsibilities included managing the search, affiliates, price comparison and portal channels.
He has a wide range of experience in fields such as online branding and customer strategies across sectors such as finance, insurance, travel and retail.
He is currently responsible for overseeing Zed's Affiliates Team in addition to his search role as there is an increasing need to align clients%u2019 search & affiliate strategies to provide a more joined up approach.
He leads a number of accounts which include brands such as Comparethemarket, B&Q, Capital One, HP, Hyundai and Yahoo.
Zed exists to deliver customers through results driven media.
Our people are uniquely qualified to handle the full spectrum of strategic approaches using all media; both on and offline.
Our multi-talented and multi-disciplined people set us apart from the competition and we cultivate an atmosphere of collaboration, discussion and commitment. Our goal is to be truly considered part of our clients' marketing teams.
Zed currently bills %uFFFD152m and employs over 120 media specialists.
The Zed brand was expanded into Europe in January 2006 and now has a presence in all major European markets.
Zed is a wholly owned subsidiary of Publicis Groupe Media; a small company within a big family.
